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Whole Foods Market cofounder John Mackey and professor and Conscious Capitalism, Inc. cofounder Raj Sisodia argue for the inherent good of both business and capitalism. Featuring some of today's best-known and most-successful companies, they illustrate how these two forces can - and do - work most powerfully to create value for all stakeholders, including customers, employees, suppliers, investors, society, and the environment.

You subscribe to the basic idea that business can do more than make money, but you're not sure how to act on that conviction or how to share it with the rest of your organization. The Conscious Capitalism Field Guide - the authoritative follow-up to the best-selling book Conscious Capitalism, by John Mackey, CEO of Whole Foods Market, and leadership expert Raj Sisodia - gives you the tools for sharing and implementing the principles of higher purpose and conscious business throughout your organization.

Un audiolibro indispensable para toda persona que quiera construir un mundo más humano y cooperativo, y un futuro mejor para todos. La idea base es que la creación de valor de las sociedades no es sólo para los accionistas, sino para todos: clientes, empleados, proveedores, inversores, para la sociedad y el medio ambiente.A través de tener en cuenta los puntos resaltados por los autores se pueden construir mejores empresas y negocios que hagan que el capitalismo alcance todo su potencial y cree valor para todos nosotros.